Sir Speedy Selects interlinkONE’s Marketing Campaign Management Software

Sir Speedy franchises now equipped for Integrated Direct Marketing campaigns

May 15, 2007

MISSION VIEJO, Calif., May 15, 2007—Franchise Services, parent company of Sir Speedy franchise locations, announces an agreement with interlinkONE, a software supplier of an integrated suite of web-based marketing solutions, to provide Sir Speedy printing franchises access to interlinkONE’s marketing, fulfillment, personalized landing pages, online ordering and sales and project management tools. The agreement brings leading-edge marketing tools to Sir Speedy and to their business customers.     “Research indicates that customized messaging increases response rates, brings higher conversion rates, and improves prospect quality all while supporting corporate branding and asset management. Maximizing our customer’s competitive edge is interlinkONE’s priority ONE!” said John P. Foley, Jr., President/CEO of interlinkONE. “We are delighted to join forces with Franchise Services and Sir Speedy to not only offer our marketing solutions, but our sales, warehouse and project management tools to the franchisees and their customers as well.”     Advanced marketing tools such as Personalized URLs and ilinkMARKETING’s lead, campaign and response management tools allow marketing messages to effectively target prospects with customized text, graphics, and a tailored ‘call to action’. The systems combination of direct mail, personalized web pages and email marketing helps expand the reach of direct marketing initiatives.     “We were impressed with InterlinkONE’s software from the beginning,” said Kelly Kimberlin, Assistant Vice President of Strategic Development for Franchise Services. “The software will allow our franchisees to better manage marketing campaigns for their customers. The system allows them to help their customers increase response rates, track and report marketing performance, and increase sales opportunities.” About Franchise Services Franchise Services, Inc. is a franchise management company that owns the printing industry brands Sir Speedy, PIP Printing & Document Services, Copies Now and MultiCopy, as well as TeamLogic IT, a network of computer consultation, maintenance and repair businesses. Franchise Services has a 37-year history of managing award winning brands that support the small- to medium-sized business market.     Contact: Denise Denton, Franchise Services, Inc., 26722 Plaza Drive, Mission Viejo, Calif. 92691. 949/348-5400. www.franserv.com About interlinkONE interlinkONE is a software product company that provides an integrated suite of web-based solutions that supports the planning, management and execution of an entire marketing operation. The solutions include proactive marketing, lead acquisition, collateral fulfillment, order processing, inventory management and electronic print management including web to print solutions, variable data printing, and personalized landing pages. interlinkONE's solutions take marketing to the next level by offering an end-to-end solution that extends traditional marketing functionality, fulfillment and inventory management, project and sales management through to the measurement and reporting of each.     Contact: interlinkONE, 200 Jefferson Road, Wilmington, MA 01887, 978/694-9992, www.interlinkone.com