Direct Marketing
Direct marketing can help you reach your targeted audience more effectively. By tailoring your message to appeal to the individual needs of everyone you reach, you can boost sales, create loyalty and maximize your ROI.
Direct marketing is the process of communicating a promotional message directly to a targeted prospect or customer using known data about them such as geographic or psychographic information, purchasing history, hobbies, etc. At Sir Speedy, we help you both find this information about your audience with our list acquisition and data management services and help you integrate it into your marketing medium with our variable printing and digital printing technologies.
Personalized Direct Marketing
Whether you’re seeking to generate leads, cross-sell or upsell to your customers, or reactivate dormant clients, we can help you create a direct mail postcard, brochure, flyer or newsletter, that provides a personalized line of communication between you and your customer. Savvy business owners know how important it is to maintain and nurture their customer relationships for the long-term sustainability of their businesses.
At Sir Speedy, we have everything you need to help you do this and more. Using variable printing technologies we can transform the information you already have — name, address, spending habits — into a personalized, printed piece that can generate leads and sales, faster. Research shows that sending personalized messages to a targeted audience increases response rates up to 15 times.
With our integrated direct marketing services we can help create and execute your communications across many different formats and media. You get the strength of direct mail combined with variable printing and personalized URLs, merged with the Internet and email to give you a powerful new way to reach your prospects and customers.
Our direct marketing services include:
- Direct mail design, production and response tracking
- One to one marketing (personalized marketing)
- Email marketing
- Integrated direct marketing using personalized URLs and website landing pages
- Variable data printed materials
- Personal Web pages
- Trackable 800 numbers
- Business reply cards
- Mail list acquisition
- Data management
Case Studies
- Metropolitan Hospital Improves Web Presence, User Experience with Mobile Site
- Mobile Website Creates Opportunities and Solutions for Entertainment Company
- Jeweler Increases Sales with Data-Driven Direct Mail Campaign
- Donations Improve Thanks to Effective Data Services
- Printed Pieces That Meet Multiple Needs
- HR Department Realizes Benefits of Variable Print
- Tight Deadline Met with Digital Printing
- New Apartments Get Rented Faster With Targeted Direct Mail
- Direct Mail and Mailing Services Get the Job Done
- Goals Reached With Creative, Integrated, 1:1 Campaign
- New Direct Mail Approach Increases Donations
- Jeweler Gets Dazzling Results from Direct Mail
- Direct Mail Revives Sleepy Auto Body Shop
- Rebranding Boosts Reputation for Animal Hospital
- Conference Updates Image with Integrated Marketing Campaign
- Branding, Social Media Make New Product Launch a Success
- Impactful Direct Mail Helps Build Brand Awareness
- Multi-Channel, Multi-Touch Campaign Helps Beat The Competition
- One to One Marketing Helps College Grow Graduate Program
- Judge Rules in Favor of Integrated Marketing Campaign
- Kitting and Fulfillment Improve Customer Loyalty Coupon Program
- Fast and Efficient Monthly Mailings Help Keep Client Compliant
- Club Memberships Grow With Integrated Marketing Campaign
- New Look Energizes 25-year old Business
- Creative Graphic Design Sets the Stage for an Effective Marketing Event
- New Website Helps Reposition Brand
- Bright Design Added to Full Marketing Campaign Equals Startup Success for Dentist
- Nonprofit Sees Jump in Online Exposure with Complete Website Refresh
- New Design Helps Organization Reach Goals
- Viral Marketing Campaign Leverages Social Media, Garners Huge ROI
- With Major Marketing Channels In Sync, Developer Has Best Month in History
- Trade Show Presence Sells New Program for Moving Company
- Point-of-Purchase Campaign Increases Accessory Sales for Auto Manufacturer
- Sales Recognition Program Gets Recognized with Promotional Products and Web to Print
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